Maple Cheerios

Cereal Poster and Packaging

The process of this project was to take an existing cereal box, deconstruct the elements, then recreate new compositions and packaging. Through this process, I became more confident with space, typography, image, and hierarchy as I progressed through each stage/iteration.

 

I chose to construct a milk carton as the new cereal packaging for Maple Cheerios because the shape is familiar, easy to assemble, store on shelves in grocery stores, and preserve the freshness of the cereal with the cap opening.

Final dimensions of carton: 5"x13"

Poster dimensions: 18"x22"

© 2020 by Rachel Lee

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